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When I was a kid, I used to go to the movies with my friends all the time. And we had this little trick, where, after it ended, we’d sneak into another theater so we could watch the last 20-30 minutes of a different movie.

Later, when I would watch that same movie from beginning to end, knowing the ending completely changed the entire experience.

Watching the story unfold in a different direction gave me a lot more insight into the movie structure itself.

So what does starting a business and watching a movie in reverse have in common?

For us, it was all about having fun and watching as many movies as we possibly could.

I realize now that this is also an excellent method for learning about the best way to develop a roadmap for your brand new business.

Great entrepreneurs start at the end and work their way back.

When you define an ending, you also give your journey a powerful sense of direction. And when you know how the story ends, it’s a lot easier to work your way back to the beginning and map out all the steps you need to go through before getting to where you want to go.

Today’s episode is dedicated to all entrepreneurs out there who are feeling a bit stuck. I hope this trick will help you get moving again!

Key Takeaways:

00:00 Intro
01:03 Things you can learn from watching a movie in reverse
03:57 Why your business needs a roadmap
07:35 How to build a roadmap for your new business
11:59 Why ALL great entrepreneurs start at the end
14:03 The main reason why good products fail
18:32 What does the end of your movie look like?
20:50 One of the biggest challenges I’ve had with SurveyDetective
23:22 Pick an ending that works for what you’re trying to accomplish
26:29 What's to learn from mapping out other people’s success stories?

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